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Happy Birthday - Basecamp Turns Five! Jason F. Feb 04

209 comments Latest by Rajarajan

Today is a very significant day in the life of 37signals and Basecamp (and, indirectly, Ruby on Rails). Today Basecamp turns five years old.

We launched Basecamp with a post right here on Signal vs. Noise on February 4, 2004. No traditional PR blitz, no advertising, no real expectations of big success. Just a product and a post and “let’s see what happens.”

Basecamp was a side project. We were a web design firm at the time. We built Basecamp because our projects and client communications were a mess. We were using email to update our clients. That works for about 5 minutes, then goes from ripe to rotten pretty quicky.

We looked around at some of the industry standard project management tools at the time. The leader was Microsoft Project. We didn’t get it. Projects aren’t about charts, graphs, stats, and reports. Projects aren’t broadcasts. Projects are about people and communication and collaboration. Projects are about back-and-forth, give and take.

Collaboration, not management

We also didn’t really like the idea of “management.” Management is hard work. Management is administrative. Management gets in the way. Collaboration better described what we were after.

So after experimenting with a manually updated blog-like project site, we decided to build our own tool. At the time, 37signals was just myself, Matt, and Ryan. Three designers. We weren’t programmers, so I hired a student from Denmark who I met over the web to write the code. I’d hired this guy before to write some PHP for a client project. I was happy with his work. We saw things the same way. This guy was was David Heinemeier Hansson. You know the rest of that story.

Choosing Ruby

David gave us about 10 hours a week for about 7 months. Compressed that was about three or four months of actual work time. Ryan and I designed the UI, David wrote the code. I assumed we’d be using PHP, but he said he wanted to use this new language called Ruby. He hadn’t really used Ruby much before, but he thought this would be the perfect project to experiment. I didn’t know PHP from Java from Ruby, so I trusted him to pick what worked best. It didn’t matter to me what he used as long as he used what he wanted to use. I wasn’t writing the code so why should I care?

It turns out that the Ruby decision was the right one. Ruby on Rails was born from Basecamp. You know how that story goes.

A few months later we had a basic working version of Basecamp. It wasn’t really called Basecamp yet. We weren’t even sure if we would be releasing it as a product. We built it to solve our own problems.

Using it as we built it

We started using it on a few client projects. I believe the first project ever run through Basecamp was our redesign for Shopping.com. As we started running more projects through Basecamp our clients kept saying “This is great! I need something like this for our own projects.” I showed it to a few colleagues and they said the same thing. Hmm, maybe there’s a product in here.

A few days later “Basecamp” popped into my head. The domain wasn’t available, but who cares. We tacked on “hq” and we had the basecamphq.com our domain name. We ordered a dedicated server from our original web hosts at Tilted and turned it on. Basecamp ran on that single dedicated box for a year. One server, one year.

Come a long way

The original version of Basecamp just had messages and milestones. We added to-dos lists later before launch. We didn’t add file sharing until a few months after launch, and it required you had your own FTP server. Those were the very early days.


The original Basecamp home page.


Home page from 2005.


Today’s Basecamp home page.

We officially launched Basecamp on February 4, 2004. We knew we wanted to turn this into a business, so we put together a few plans and slapped on a few prices. The original prices were $9, $19, $39, and $59. In the past five years we’ve only changed our prices once. We’re now at $12, $24, $49, $99. We also added a new plan called Max at $149. We’ve added file hosting and additional projects per plan as well.

For many people, Basecamp was the first web-based tool they’d ever paid for. We’re very proud of that and thank them for trusting us.

Privately we though Basecamp would be successful if it could generate $5,000/month after 12 months. A $60k/year side project could pay someone’s salary. It turned out that Basecamp was generating $5,000/month after only 6 weeks. We were on to something.

So began the process of iterations. Listening to lots of feedback, making decisions about what made sense, making the changes, and updating the product. This process has continued ever since.

Since then Basecamp has grown from a modest project collaboration tool used by a few dozen web design firms into a slightly less modest project collaboration tool used by hundreds of thousands of companies of all kinds in over 80 countries.

Growth

Today over 3,000,000 people have Basecamp accounts. Over 2,800,000 projects have been created. Over 26 terabytes of files have been uploaded. Over 20,000,000 messages have been posted, over 31,000,000 to-dos have been added, and over 5,000,000 milestones have been completed. All in five short years over the web from around the world.

An honor

It’s really been a thrill, a pleasure, and an honor to have been part of all this. Basecamp has made so many things possible for 37signals. We’ve met so many interesting people. We’ve learned so much. Our customers are amazing.

One of the most rewarding things has been showing people that there’s a different way, a better way. Software doesn’t have to be a pain in the ass. Software doesn’t have to get in the way. Software isn’t about feature lists and sensational promises. Software is a concise set of tools that serve as an extension of your own mind. Great software lets you get things done and then it gets out of your way.

It hasn’t all been smooth sailing, but it’s been rewarding sailing. I won’t speak for everyone else at 37signals, but there’s nothing I’d rather be doing. I look forward to the next five years.

Thanks again for everything!

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209 comments so far

Will Pate 04 Feb 09

Congrats, Basecamp has helped me build my career off hundreds of projects in the last 5 years.

SH 04 Feb 09

“There’s nothing I’d rather be doing…”

+1!

Matt 04 Feb 09

Congratulations and thanks, guys.

Basecamp + 37s + Rails have been great tools and inspiration for us.

lexx 04 Feb 09

Wew! I just created my first basecamp account. I’ve been sniffing here in your site for almost a year but didn’t find the interest to try it. But then finally I gave up and signed-up for it :) I think maybe I was convinced of the recent redesign of basecamphq~ awesome!

Congratulations basecamp! and 37s!

PJ Hyett 04 Feb 09

Congrats guys, it’s been fun to watch.

Ivan Stegic 04 Feb 09

Many congratulations to everyone at 37s—hope that you guys just keep going from strength to strength. Best wishes to all your other products as well, especially Highrise! Ivan.

Justin Reese 04 Feb 09

Many happy returns on the day, Basecamp.

We’re now at $12, $24, $49, $99.

How do you access the $12 plan? I don’t see it on the Pricing page, or on my free account’s Upgrade page.

John Ratcliffe-Lee 04 Feb 09

Congrats to the entire 37s team! Basecamp is a joy to use and I’d, quite frankly, be lost without it.

JF 04 Feb 09

@Justin: We’re experimenting with that plan right now so you may not see it on the chart.

Alexis Fellenius 04 Feb 09

Congrats!

It has been really interesting following you all these years and a our little design-agencys biggest inspiration.

"D" 04 Feb 09

HAPPY , HAPPY! A milestone of which you ALL can be proud -A TOAST to MANY , MANY MORE !

Alexis Fellenius 04 Feb 09

Obviously I got so excited I couldn’t even phrase a sentence.

“It has been really interesting following you all these years and you’ve been our little design-agencys biggest inspiration. And many more with us.”

Josh Catone 04 Feb 09

Happy birthday. :)

How does it feel to share your birthday with Facebook (which also turned 5 today)? ;)

Justin Reese 04 Feb 09

@JF: Gotcha, thanks. Hope it makes it into the wild, sounds like my prescription.

Ryan Markel 04 Feb 09

Congratulations, guys. Thank you for your continuing contribution to the community as well, from Rails to blog posts and discussions.

I can’t wait to see what you come up with next.

Martin Ringlein 04 Feb 09

Congrats! For all the rants your blog provides me with; I still love, and swear by, the product.

MRK 04 Feb 09

Great post, and congrats. Basecamp is the first web-app I’ve paid for, and it’s made me more productive and successful as a result, not forgetting that my clients love it too. Rock on :-)

Miles K. Forrest 04 Feb 09

Jason, David… you guys have changed my life. I’ve learned to embrace constraints. I realize You Ain’t Gonna Need It more often than not. Ruby and Rails are a real passion. So many blog posts, so many lessons internalized.

Thanks so much for leading the way. It true that you can tell who the pioneers are, they’re the ones with the arrows in their backs :) Glad you’ve been able to survive the skirmishes along the way. May the next 5 years be full of even greater successes.

Jason Liebe 04 Feb 09

Happy birthday to you … here’s to many more.

NICE CAKE !

I can’t wait to see what’s brewing that @d2h alluded to on Twitter.

¡Viva El Basecamp!

Josh Ferguson 04 Feb 09

I’ve been using basecamp since 2005 to organize all my projects and keep myself accountable. It is more than a project management tool to me. It is a motivational tool. The place I turn to when my thoughts are cluttered and just need to be dumped, organized and shared. It doesn’t just make things easier for me, it makes projects that were intractable, possible.

Thank you

Jeff Mackey 04 Feb 09

Congratulations, 37signals! I am in the stat of Basecamp being the first web app I’ve ever paid for. Keep up the great, inspirational, work!

raghuonrails 04 Feb 09

Many many Happy returns of the Day Mr BaseCamp…..and congrats to 37 signals for delievering sucha nice product :)

BillP 04 Feb 09

A hearty congratulations to all of you. Here’s to the next 5 years.

Adam 04 Feb 09

Well done guys!

Thank you for blazing the “paid web apps” trail!

Jonathan Kong 04 Feb 09

Indeed, Basecamp is the only web app I paid for our business. Happy Birthday and looking forward to more great things from you hardworking guys.

David A McClain 04 Feb 09

Beautiful post Jason, excuse me a moment I think I’ve got something in my eye!

I owe so much to 37signals and Getting Real. You’ve been (and continue to be) a great inspiration for me.

Happy Birthday and thank you.

David

Gil Megidish 04 Feb 09

Kudos guys, and happy birthday!

Very inspirational. Love ya!

Terry Sutton 04 Feb 09

I’m not sure why I want to know this, but I do. Who codes and who doesn’t? Has everyone since learned RoR? ‘Cause I tried, and its HA*RD.

Josh Walsh 04 Feb 09

Congrats Jason. Did you get a real basecamp logo cake made for the occasion?

Eric Santos 04 Feb 09

Congrats guys! Thanks for being these great and inspirational teachers while building those great products like Basecamp. A toast from Brazil. ;)

Luis Ponce de Leon 04 Feb 09

Fantastic work 37signals! I would be lost without BC.

George Bonelli 04 Feb 09

Congrats guys…nice work! We have many not so tech types on our team and we were able to get them using it so you have really done something right!

Jacques Lobjoit 04 Feb 09

Happy birthday.

Très bons outils pour développer des actions en ONG .

A bientôt

lukusdukus 04 Feb 09

Well done you lot! and thanks for turning a creative person into someone who appears organised!! I now run a successful creative and online marketing business. Simply put I wouldn’t have been able to do what I’m doing now unless basecamp was part of the package!

Isaac Steiner 04 Feb 09

Congratulations to the team throughout! Thanks for all of the great insights and articles as you’ve moved forward!

Marian Morgan 04 Feb 09

Happy Birthday and thank you for a fantastic product.

Marian

Len 04 Feb 09

Congratulations 37 Signals…and thanks. In slightly less than a year, Basecamp and Highrise have organized and streamlined our business, and made it easy to collaborate with our clients around the world. We are managing hundreds of projects and thousands of resources with them. There is no turning back now.

Sincklation 04 Feb 09

Happy Birthday this is a great product, hope to have new features soon !

Matt 04 Feb 09

Happy Birthday BC! Its great that a fantastic product is both awesome to use and has never strayed from its core concepts. Thanks for everything, keep on keepin’ on!

Bob Moore 04 Feb 09

Happy Birthday Basecamp and thanks so much for a great product .. really helps to keep us organized. Nice to see some original thinking. Small, talented, passionate teams are the key to any great product, be it a fantastic building or just some simple easy to use and well thought out software. I hope you can stay focused on your core principals. Beware of the VC’s and I hope you never feel the need to go public.

Cheryl 04 Feb 09

Happy birthday Basecamp! Unfamiliar with this product a mere 3 months ago, this robust tool has become a solid mainstay in our management process. Thank you for doing great work. Here’s to the next 5!

Jerry ( Dragonpencil) 04 Feb 09

Congratulations! I have built my company around Basecamp. It has allowed us to hire quality talent from around the world and everyone gets to work from home! Thanks to the 37Signals team. -Jerry

Dylan 04 Feb 09

Congratulations from NZ :)

Anonymous Coward 04 Feb 09

Happy birthday! You’ve been inspiring.

Jake Matthews 04 Feb 09

keep the great project software coming!! Basecamp rocks!

sponselli 04 Feb 09

Great products from a team with a great spirit.

Happy bday, y’all.

Lisa Gibson 04 Feb 09

I have to state that BaseCamp gave my business a new look and a better way to stay organized and communicate with my clients. It is easy to use and very intuitive, even for the novice web user.

The most important thing was that my clients were comfortable with using the product, and to this I can attest that I have not had one complaint :-)

Thanks for making my company work smarter, and harder to keep up with all the business we have garnered; and you know, for 5 years old, you look mahvalous!!

Best regards,

Lisa

Eduardo Sasso 04 Feb 09

Congratulations! Basecamp just rocks! Great product

Jeri Saper 04 Feb 09

We’ve been with you every step of the way. We love you and our clients do, too! Keep up the good work.

Happy Birthday, BaseCamp!

Jeri

Julian 04 Feb 09

Side note: the first post picture/icon looks like sticking C4 dynamites…

Radoslav Stankov 04 Feb 09

Happy Birthday, BaseCamp!

Did you know that Facebook have also have it’s 5th birthday, what web revolution day was the February 2004

Anonymous Coward 04 Feb 09

Happy Birthday, Basecamp. Kudos and congratulations!

Rob Abbott 04 Feb 09

Congrats on the 5th Birthday!

Basecamp has helped my company manage many client projects, and grow very quickly.

When will we see a new version of Basecamp? There are several interaction problems which have persisted for quite sometime, and several basic features could stand to be improved.

Aaron Ellison 04 Feb 09

My business has been using Basecamp for almost a year now. Started with a free account, now on basic (also have a highrise account), and should need a plus account within the next month or two. Basecamp also piqued my interest in Ruby, and I’m now working on my first real rails project for a customer. Thanks for the great products you’ve built, and all the great stuff you’ve given back to the rest of us. You guys deserve every bit of success that has come to you.

Amanda Martinez 04 Feb 09

Happy Birthday…. your product has saved our organization time and $$$. Thanks for creating this awesome tool!!

Gregor 04 Feb 09

Happy Birthday, Basecamp! I successfully managed over 30 projects in the last 3 years, I can’t imagine having done this without you guys!

I’m looking forward to the next 5 years!

Raymond Brigleb 04 Feb 09

I think we’ve been there since not long after you launched, and I really can’t imagine running our studio without it! I remember it was a bumpy ride for a little while, with a few uptime issues, but I can’t remember the last time I had a problem. Lately you’ve had better uptime than Google, as far as I can tell!

Steven 04 Feb 09

Jason:

With David in Europe at the time, how did you ever connect and begin to work together?

Florian Mastacan 04 Feb 09

Happy Birthday and am looking forward for your 10th anniversary! :)

Michael Coogan 04 Feb 09

The best thing we ever did as a company was to start using Basecamp. It’s changed the way we “do” business. 3 years using it and can’t imagine life without it! =)

Happy Birthday!

Eric Martinez 04 Feb 09

Congrats! Now that I have it, I can’t live without it! Thanks and Happy B-Day!

Greg 04 Feb 09

Happy birthday guys.

Michael Wynn 05 Feb 09

After years of working with horrible, so-called ‘project management’ software, including some crazy Italian version that wasn’t even well translated, we finally hopped on board the BaseCamp system and we haven’t even thought of looking elsewhere since, Our clients love it, my staff loves it, and it helps us sell jobs. Thanks again and Happy Birthday to ya. Rock on.

Kyle 05 Feb 09

Congrats everyone…I’ve been using (and loving) Base Camp for over 2 years now. It got me through college, and now it’s helped me to propel my online business.

I keep everything for dozens of projects at once organized securely online for only $49/month…what more could a one-man corporation ask for? =)

Seriously, Base Camp is my favorite service, and I can’t thank you enough.

Thanks so much for an awesome experience, and here’s to 5 more years!

Kyle

Bryan Sebastian 05 Feb 09

Happy BDay…

Congrats on 5 years, it is tough to reach that milestone. Here’s to 10, 15… Your products are not only extremely useful… but you guys at 37 signals serve as an inspiration to some of us small software development shops trying to make it out there in the (little bit tougher these days) world.

Keep up the great work!!!

Sheryl 05 Feb 09

Wow, I just started using basecamp last night, it’s already proving to be the best discovery for this year! HAPPY BIRTHDAY ! May you all be rich and famous.

Julian Stone 05 Feb 09

Happy birthday to you Happy birthday to you Happy birthday dear Basecamp Happy birthday to you!

- From the team at Proworkflow

JF 05 Feb 09

Thanks so much everyone! This really made our day. It feels really good to know how much Basecamp means to everyone. We look forward to continuing to make it better, faster, and more useful. Thanks again to all our customers who make it possible.

Richard 05 Feb 09

Happy Birthday Basecamp.

My team and I have been dedicated customers since March of 2004 and we couldn’t have made it this far without Basecamp.

Thank you for all that you do and may the universe continue to conspire to make all of your dreams come true.

-From all the Associates at Lunchbox Collective

Studiofluid 05 Feb 09

Thanks 37signals!

Aside from the inspiration and encouragement, Your Basecamp allows Studiofluid to serve our clients with no Administrative Assistant or Project Manager.

Keep it up.

Philip 05 Feb 09

Congrats 37 Signals! I’ve been using BC for over three years now and I could not do my job without it. My staff and my clients love it.

Gladys 05 Feb 09

I don’t know how I manage anything without you. I collaborate between basecamp, freshbooks and my remote clients and if you didn’t exist. Well, my business would pretty much collapse. Thank you basecamp and happy birthday to you!

Brett 05 Feb 09

For being around 5 years, there should be a lot more features available making it more of a true project management/communication system. There’s so many key (relatively simple) features that would make it so much better, but user suggestions are so often ignored for months and years. Been using the system for quite some time now and really like the interface and am trying to keep faith and not switch to another service… so I really hope to get more of my money’s worth in the near future or a change may be necessary!

Aghasi Aghabalyan 05 Feb 09

Happy birthday dear Basecamp, we love Base Camp … Thanks!

Chris 05 Feb 09

We’re launching a new Industry-specific web 2.0 site largely because of our Basecamp experience.

Thanks for showing us the way. Too bad so many people still don’t get it!

George Vuckovic 05 Feb 09

I still have your original little server in my collection. Congratulations on years of success!

Vibhu Satpaul 05 Feb 09

Great Work guys Keep it up. I am using your product for my web development company IT Chimes. Things are working just fine. I wish you guys have more user managment intact so its easier to monitor each user. It would be great if we can allocate rights as well.

Keith Mascheroni 05 Feb 09

Congrats to all of you. Your work has been a benchmark reference for all of our work. Many happy returns to you! Keep up the good work.

indi 05 Feb 09

Congratulations on your success. It’s been fun watching it all happen from the sidelines via this blog. I’m even encouraged to start my own side business just because of this tool. A pity I can’t use it for the government projects I work on day to day.

jazz 05 Feb 09

Congratulations! We’ve grown to depend on Basecamp, Backpack and Highrise to manage our projects and clients… Fantastic job!

May your success only continue to grow.

Jane Quigley 05 Feb 09

Congratulations – and in these times an amazing milestone.

It also makes me reflect on the many BC accounts that I’ve had of my own, of individual clients and the different places I’ve worked. What a great 5 years. Thanks for the work and the wonderful tools.

Dea Sims 05 Feb 09

Thank you for an incredible product that allows us to continually improve who we are, what we do and how we do it! Wishing you many more years of success!

Marie Florian 05 Feb 09

Happy Birthday Basecamp. You guys and gals rock! Thanks for sharing your knowledge, expertise and creativity with us all. It has been a real pleasure introducing our clients’ to such an intuitive communication tool. Working together on projects is so much easier and clearer.

When I open our version of Basecamp I often say “thank you Basecamp”. I’m sure many of your other customers’ do the same. So the next time you get a strange tingle and smile for no reason, it just could be that you’re picking up on the vibes of a happy Basecamper somewhere in the world who is saying. Thank you :-)

Wael Al-ben Ali 05 Feb 09

Happy Birthday

Ellen 05 Feb 09

Happy Birthday and great job to Jason and crew.

From Dana’s friend Ellen

Moath 05 Feb 09

Happy Birthday guys & thanks for this wonderful product.

Rupal 05 Feb 09

Congrats Basecamp team!!! Being a product manager myself I can understand the proud feeling that comes on completion of 5 successful yrs of a product that has become so popular and effective over this period.

It is a wonderful and yet simple application, so very easy to use. Great work!! Congrats again!

McKey 05 Feb 09

Congratualtions!!!!!! And Thank you very much for your work!

Bhupal Limaye 05 Feb 09

Milestone: 5 Years
To-Do: Wish Basecamp “Happy Birthday”

Thank you Basecamp :)

Keep up the good work!

- Bhupal.

Michael 05 Feb 09

Excellent product. The next step is creating a true affiliate program which pays out referrers on a monthly basis. Like hosting and shopping cart companies. That will push your product through the preverbial roof.

Jussi Kivipuro 05 Feb 09

Thanks for the good tool. It is pleasure to use it.

Eddy Vlad 05 Feb 09

Congratulations!! Basecamp has been a great inspiration for me and my colleagues. Thanks for the wonderful product.

Tommi Forsström 05 Feb 09

Hey!

One more huge THANK YOU for the already impressive pile! I’m a rather new Basecamp user, but a “happy camper” at that.

I’m using the free one for my own company, a small indie label + record store pretty much as a virtual bulletin board, but I also recently made my day job (a mid-sized IT company where I’m a project manager) acquire it for our smaller and more agile projects and I have to say I’m really happy that I did, since it’s made communications in our projects much more efficient and has provided much needed transparency towards our customers!

Thanks for a great piece of software!!!

Marco Massarotto 05 Feb 09

Happy Bday guys and keep up the great work! We’re happy users and hope you will implement soon to-do’s time management (i.e. urgency/deadlines)

Mark Kleiman 05 Feb 09

Congratulations, guys. And THANK YOU !! You nailed it when your hit on the difference between management and collaboration.

I semi-lead a bunch of different teams of hunter-gatherers, a weird amalgamation of lawyers, experts, and righteous whistle blowers.

You have freed all of us to focus on the projects rather than the method of accomplishing the projects—and you have the easiest learning curve of anything remotely like this.

You rock, guys!

cosmicdisco 05 Feb 09

Happy Birthday!

I celebrate my birthday on the same day too and I can recall where I was the day it was launched. What’s kinda funny is that whilst I work elsewhere today my rants and raves about getting everyone to use Basecamp are still the same if not more enthusiastic as they were 5 years ago. That’s because Basecamp just gets better and better. I know for a fact that previous workplaces still rock Basecamp which I guess speaks for itself.

Keep up the ace work.

Andi Freimueller 05 Feb 09

Hi Guys, good work deserves praise. Congratulations!!!

When quality, stability and attitude meet, us costumers get what we need.

Keep going and be proud, and may be take a day or two off.

All the best, Andi Freimueller, Campaignforum(who has had 70 year olds happily working away on basecamp)

Matt Parsons 05 Feb 09

Happy Birthday BASECAMP !

Cake and beer! CAKE & BEER !!

Gary 05 Feb 09

Congratulations, guys! I have been using Basecamp for almost a year and half now. It has been really helpful. I think Basecamp is a great product, and I even recommend my clients to sign up for it.

Keep up the good work.

Nicola 05 Feb 09

Congrats! After all – I’ve learned – it’s ALL a matter of communication…

Aung 05 Feb 09

The first time I found out base camp, the features and simplicity blew me away. It is simply the best, I must say.

gman 05 Feb 09

happy birthday Basecamp… here’s to another 5 years of great software! not to blow smoke or anything but the software is only as good as the people behind it and you guys rock so keep going and producing the best online apps around yep :)

Kay whisky 05 Feb 09

Congrats guys, proud user of basecamp and highrise here ;)

joja 05 Feb 09

Happy Birthday Basecamp!!!

Martin Dower 05 Feb 09

Happy Birthday Basecamp,

We’ve been a convert now for about a year, it has changed the way we work with our clients and I regard it as a major project, collaboration, sales tool. We simply love the KISS approach and now use both Highrise and Backpack as well. Between the three they are the cornerstone of our systems, saving 10’s of thousands and making everything just work. Ace. Keep up the good work :)

John Slater 05 Feb 09

Congratulations on such success you guys. You deserve it. Basecamp and the other 37 Signals products are the backbone of our business and we thanks you for that!

Samuele 05 Feb 09

Una montagna di soldi!

Belle Liu 05 Feb 09

Thank you so much guys. I still remember when I first introduced basecamp to my team and my clients back in 2005, every one was skeptical and I hardly came across anyone using basecamp in Hong Kong at that time.

4 years later, basecamp has become almost the “de facto” project collaboration tool and witnessed the growth of my small web design firm.

I wish there would be more and more people getting to know basecamp in Hong Kong, and you guys would come up with more ass-kicking great products for many, many more years to come.

Happy Birthday!

Darius 05 Feb 09

Happy Birthday Basecamp, your producs makes us move faster and faster…

JohnONolan 05 Feb 09

Happy Birthday Basecamp! I’ve only been using it for a year or so but it’s been a huge help to my workflow and has really made project management (or collaboration) a whole lot more pleasureable.

Joakim Nilsson 05 Feb 09

Happy birthday! We’re still loving your products!

/ Joakim

Matt K. 05 Feb 09

Yep, thanks guys. Basecamp saved my business. Went from being only able to handle 4 projects to 22+ now…..not bad for spending $49 per mo.

Thanks!

Priya Prakash 05 Feb 09

Basecamp helped me on soem many tricky stakeholder projects, helped create transperency and also manage my email inbox better. Also I love the fact that I can pay for something that I value and use daily and its not ad-funded! Brilliant, thanks for leading the way of Software as a Service.

Michael Krautwasser 05 Feb 09

Happy birthday Basecamp!!!

Keep going on. Hope to see more great updates of you guys.

Anne Goodrich 05 Feb 09

Happy belated birthday, 37Signals! I feel proud of the fact that I suggested Basecamp to my boss and now our educational agency has a bazillion projects on Basecamp. Well, okay, not quite a bazillion, but close, and enough to need the max account. It’s been a great tool, especially as even the novice tech users seem to catch on with ease. Congratulations on your 5th anniversary and wishes for continued success.

Hermen Heinen 05 Feb 09

Congratulations guys with this great effort. We are a web building company ourself and we’re using your software for ages now. We’ve learned a lot from your approch to online applications where less is certainly more! Keep up the good work.

Greetings from the whole crew @ 4worx.com

Henrik Arkalo Broberg 05 Feb 09

Happy Birthday from Greenland;D Cant imagine a day without BaseCamp…

Syed Ashar Ali 05 Feb 09

Thanks for this great product i have ever use since i am using internet.

MANY MANY HAPPY RETURNS OF THE DAY ,...

Aydıncan Ataberk 05 Feb 09

Mutlu Yıllar! Happy Birthday!

To get things done: This is something so simple but also so hard to catch. Basecamp does it. Beyond, it’s inspire us in our interface designs.

Thank you for good work.

Sandeep Debnath 05 Feb 09

Congratulations on completion of 5 years. In simple words, Basecamp is rocking !!! :)

Keep up the good work!!

Richard Smith 05 Feb 09

The system is awesome in every way, an inspiration to all of us who want to build web apps to rival the desktop ones.

Next five years, beat salesforce.com?

Laura Powers 05 Feb 09

Happy Birthday Basecamp! We love the product and will continue to be users and promoters of such great online software.

Martin Carrion 05 Feb 09

Congrats! I hope one day Basecamp will be available in spanish and be able to promote it more in my country.

Lanesa Stubbs 05 Feb 09

Thanks Guys!!!! I love this tool and so does my clients…

Melissa Tatge 05 Feb 09

Basecamp is the best, and continues to get better! It’s become a standard part of our process. It’s the only web tool I pay for and worth every single penny. Thanks for making it just for us!

We heart Basecamp!

Nate Burgos 05 Feb 09

Happy Five Years, Basecamp! Congratulations and Big thanks to the 37signals crew. What a ruthlessly productive journey. Here’s to patience and persistence. And here’s to five more years and beyond.

Joseph Leonardo 05 Feb 09

Happy 5th! Basecamp helped us to raise the standards for project management. We love it and so do our clients – keeps everyone aware and organized. Great work!!

Stefan 05 Feb 09

Happy Birthday auch von pr+co. aus Germany – wir nutzen Basecamp seit einigen Monaten und sind sehr zufrieden.

Cheri Cross 05 Feb 09

Happy Birthday and Thank You!

I wish I had a nickel for everything business idea that we’ve had but haven’t developed. Congratulations for seeing yours through. That marks not only a kind of personal achievement but also one that has created a tool that has helped millions of us. Thank you! Have fun.

Matteo Piano 05 Feb 09

Happy 5 years,

Since we are using Basecamp our customers are trilled and impressed. We are doing more work with less time and since I am travelling a lot I keep track of the projects everywhere. Good work guys. There is a lot that can be improved, so up to the next 5 years.

evgeny 05 Feb 09

Wish you all the f…ing best!!! we use you – we love you!

paul 05 Feb 09

thanks for creating basecamp and keeping it affordable. thanks for showing me how “getting real” is fleshed out.

Dana 05 Feb 09

I signed up for Basecamp on Feb 10, 2004. It would be great to see how many people are still using Basecamp from those who signed up in those first few weeks.

Ameet Gokhale 05 Feb 09

Thank you for all the great tools you have provided. We love it here in India.

Happy Birthday and God Bless you guys.

Mikeo8 05 Feb 09

Happy Birthday!!

You were our first, our last, our everything. I cant tell how much we have been championing the 37signals way.

Keep going, were right behind you (not in scary way)!!!

Eamon 05 Feb 09

Congratulations!

Anonymous Coward 05 Feb 09

Congradulations!! Your work is totally appreciated!

Brendan 05 Feb 09

Congrats on 5 and many thanks for the tools we desperately needed.

de wal 05 Feb 09

Congrats!

And now please make some templates for complete projects!!

A lot of your customers are asking this for years….

Mike Denehy 05 Feb 09

My life has completely changed in the past few weeks since I started using the system. My entire perception on how I manage my business has completely changed. I am able to do ten times the world without my head exploding!

Thank you for that!

Mohan Subramaniam 05 Feb 09

Great job! We use it everyday and it is probably one of the most lightweight yet most efficient tools for project management and collaboration.

Congratulations!

Allen 05 Feb 09

Happy Birthday… You and your team deserve big kudos and a hullabalu! Basecamp has revolutionized our business and helped us expand our capabilities, improved customer relationships and made business more fun! Thanks you guys!

Crash Elward 05 Feb 09

Jason and the 37signals crew: Congrats on turning 5! You’ve come a long way from selling filemaker apps on amazon.com!

Jeremy Medved 05 Feb 09

Happy Birthday BaseCamp and many thanks!!

It is my honor to be apart of the last 3 years of your 5 year run! Without BaseCamp, my new program I have implemented at one of the biggest corporations in the world, would of never been accepted and used on a daily basis. The idea and organization of BaseCamp makes to much sense and gives our customers a feeling of professionalism, security and comfort when working outside of “their box”. Thanks again and lets cheers to another 5 years!! Cheers!!

Tom B. Phx 05 Feb 09

Thanks Guys!!

Our customers absolutely love this product. It gets information to our customers quickly. This software allowed us to shut down our big expensive office and go completely mobile.

two years and counting!!!

Thanks

Andrew Paterson 05 Feb 09

Jason and the Team,

We wouldn’t have accomplished what we have without your products and vision, so hat’s off to all of you !

Congratulations; be happy, be proud and continue to share with us your success !

Best,

Daniel Kedinger 05 Feb 09

I love BaseCamp. I actually have scouraged the internet to find something that is free that does what BaseCamp does and there isn’t anything out there! It is will worth the money! It helps me keep tabs on my projects in a way that was never possible before.

Philip Arthur Moore 05 Feb 09

Congratulations to everyone at 37signals. Basecamp has been an absolute asset to my business during the last few years, and short of rent and food, it is at the top of my to-pay list every month. It is that vital to my success as a freelancer and peace of mind dealing with multiple clients at the same time. I appreciate all that you guys have done and will stick around until the wheels fall off.

Guinevere 05 Feb 09

Happy birthday! I love Basecamp. I used to use Microsoft Project and Basecamp is a dream.

@JoselinMane 05 Feb 09

As the owner of an Internet Marketing / Social Media Consultancy we made the decision to use BasecampHQ several years ago and have never looked back.

It’s very easy to communicate everything about a project in one consolidated location.

I highly recommend to anyone working a new project, an old project and considering a future project.

Happy 5th!

Glenn 05 Feb 09

Jason,

I remember speaking with you on the phone about a project our development team out here in Vancouver was working on right around the time that you had launched Basecamp and you were still considering client work. I was desperate to get our team to see the simplicity and elegance that you had produced with the first iteration of Basecamp.

Congratulations on 5 years of Basecamp!

Glenn

Jim Callender 05 Feb 09

Well done guys! My clients have loved using basecamp, and has made my project management much stronger at the same time.

here’s to the next 5 years..

Geoff Douglas 05 Feb 09

Good job guys. You have been an inspiration to me.

Trish 05 Feb 09

Happy Birthday, Basecamp! Before we had you, we stored years and years of to-dos and project updates on a massive Word Doc our poor office manager had to read over every day in our morning meeting. So, thank you!

Jayeesha Dutta 05 Feb 09

We are loving Basecamp at our small nonprofit, but wishing there was a discount for grassroots groups and small 501©(3)... we have outgrown our $49/plan, but don’t know if we can afford the $99 plan… so now we’re kinda stuck… any ideas would be much appreciated!

Jeff Fagan 05 Feb 09

Just a great product all the way around. I’ve personally tried almost everything out there and settled in to Basecamp a little over a year ago. I wished I had found it sooner.

Ben Brown 05 Feb 09

Basecamp ROCKS ! We have only been using it for the past 4 months however, I can not even begin to say, how it has impacted the way we communicate and manage our projects. THANK YOU & HAPPY BIRTDAY !

-Ben Brown Creative Director

Eoghan McCabe 05 Feb 09

I’m a bit late to the party, but it’s important I say this: well done, guys! You’ve inspired a generation and paved the way for kids like me to follow my dreams. Thank you.

Darryn Nyberg 06 Feb 09

Love the products. It has saved my life (ok my job) and I have been evangelizing it everywhere I go.

Keep it up.

I think I need to purchase Backpack next. Looks like it would be good for Graphics projects.

Roberto Torres 06 Feb 09

Congratulations! BaseCamp really helped us to organize our projects. One thing missing MultiLanguage …

Duncan Macintyre 06 Feb 09

Happy birthday to you, happy birthday to you, happy birthday dear Basecamp, happy birthday to you!

Duncan

Ben Vaughn 06 Feb 09

Don’t know what we’d do without Basecamp. With many different teams of programmers, clients, and support staff working all over the country and world together, if we used anything else, I’d be on Prozac!

Thanks for a great, affordable product.

Fabio Tsuzuki 06 Feb 09

Congratulations for the success and for this day. We are based in Brazil and Basecamp is very useful for our everyday routine. It should be great to have the Portuguese interface! ;-) It is really simple and easy to use making a group of people become a collaborative team.

Zarina Avila 06 Feb 09

Feliz Cumpleaños!!!Happy Birthday Basecamp. Congratulations for this wonderful and useful tool.

Ranjit 06 Feb 09

Congrats Basecamp,

That was an overwhelming sucess story and i m sure it will inspire many like me..

Jason Cronkhite 06 Feb 09

JF & 37Signals Team,

Thanks for having the guts to put yourself out there and do what you’ve done. Basecamp is a great project and it really helps us on so many levels.

Regarding Highrise, I’d really love to have web forms for better lead tracking. Maybe there is something you could inform me of that I’m missing but, I really like that you’ve added deals.

Keep up the great work guys – you are inspiration in more ways than you probably know.

Cheers,

Jason

Felix Miret 06 Feb 09

Moltes felicitats ! ( in Catalan )

I wanted to thank you already long time ago… but I guess that today you gave me a great opportunity !

Thanks to your Bascamp, me and my partner started a company, all the information could be very organized, and it alawed as to work from any location, our company was a great success, thanks to you we didn’t need to spend extra budget in an office and your “search” saved us a lot of times !!!

I am literaly in love with the TO DO !!! now days I can't live with out it ! you became part of my day by day and with your tools I feel able to go for any project !

it is a great tool for creative people that are not organized…

you gave us the “space” to be able to organize our ideas and our day by day and share it with others !

When I started with Bascamp I was in Barcelona, now, thanks to you I can keep with my projects from here, in Minneapolis, I can’t wait to get a train to Chicago and come to visit you some day !

greatings to all you and as we say in my lenguage

no us atureu mai ! ( don't ever stop ! )

Salut !

Fèlix Miret

expert seo 06 Feb 09

Happy Birthday Basecamp!!

I wish you happy birthday and many more to come.

maurizio battelli 06 Feb 09

ottimo prodotto eccellente per la gestione dei progetti siete i numeri uno

thks m

chris pearson 06 Feb 09

Congratulations, it’s a great story and a great tool that has been a boon to us in working with clients. They love it too. Here’s to the next 5, and the next, and the next…

theMayfairWorkshop 06 Feb 09

Happy birthday Basecamp! You don’t look a day over 4!

Suzie C. 06 Feb 09

Many congrats to you all at 37Signal. Basecamp is so cool and I LOVE IT ! Our company started with a free plan and now we are using MAX plan. Now Basecamp is our only tool we use. Thank you for your hard work. Can’t wait to see for more amazing and clever things you guys come up with!

Virginie Vinel 06 Feb 09

We are a multisite SME (several UK site, France, Greece) and we use basecamp for years to deliver projects and to prepare new business proposals and tenders. Today, I cannot imagine how we would work otherwise. Working on Basecamp has become company best practice and, although we do not only use this tool to collaborate, it is our primary planning and delivery tool. Clients, partners and prospects are also brought into our collaborative world though basecamp.

Happy birthday to Basecamp and thanks for your ongoing innovations. Can we wish for a more advanced search tool within the next 5 years?

Chaula Ajmera 06 Feb 09

Happy Birthday Base Camp :) Thank you for bringing us such a fantastic and useful product…good to read your story :)

Hope to see you get even better in the next 5

Tony Keevan 06 Feb 09

congratulations guys for making it simple enuf for a marketing person to use :-)

Hipnotik 06 Feb 09

You guys are amazing. Take it from a fellow designer. :-) Congrats on your success and I wish you more success in the coming years.

Rodrigo Machado 06 Feb 09

Happy Birthday!

A lot of people had already said above a lot of things I would like to…

Amazing, inspirational, great job, very useful…

Besides providing us with a great product and services, you´re a benchmark for our organization in several aspects.

Congratulations!

Rodrigo Machado Rio de Janeiro – Brazil

Hector Uribe 06 Feb 09

Congrats! great tool, I am using it for my company and it has turned out to be a great experience. Implementation was easy! 32 co workers are currently using basecamp!

Felicidades desde México!

Brad 06 Feb 09

CONGRATS ! We just started recently using basecamp and for the 2 of us it is great, unfortunately the other 30 people don’t feel the same yet. Hopefully, it will grow on them eventually, but I know for myself and the other user we love it.

Thanks for a great tool!

Andrei Potorac 07 Feb 09

Thank you guys for such a wonderful project! We are a Flash Development company but also building our own startups, so your startup helps us build our own. :)

Thank you and keep it going!

Carla Y. Johnson 07 Feb 09

Congrats Basecamp!

We could’ve collaborated or stayed organized without you! We’ve been using Basecamp for over two years now.

We look forward to many more birthdays with you!

Karen 07 Feb 09

Happy birthday and thanks for a fantastic collaboration tool. Its helped me keep my projects on track and my clients involved and certainly takes the stress away. Good luck for many more birthdays Karen

Maurus 07 Feb 09

HAPPY BIRTHDAY !!!! BASECAMP !!!

It’s always a pleasure to work with you! All the best for your future!! Thanks 37signals for making so awesome products!

Phil Ren 07 Feb 09

Congratulations guys. Your company’s “Getting Real” ebook is very helpful.

Max Maliy 07 Feb 09

Cheers!!! Guys your service is perfect!!!!

Thorsten Nannen 07 Feb 09

Congratulation and Hayppy Birthday from better-office.com. We are using Basecamp every Day for developing our buisness more successfull eyery day.

Thanks for having this Service so far in Germany as well. Internet makes it possible :-)

Bye the way, a Connect to Highrise Information thats would be great! Is there any chance in the future?

Best regards

Thorsten Nannen

Harold Silva 07 Feb 09

Basecamp has helped our international team work closely and collaboratively. Thank you for your initiative.

Hans Lindblom 08 Feb 09

Organ donation nurses in Stockholm says hello and Thank you for Basecamp. Congratulations!!

Alan Ashton 08 Feb 09

All the Best in the Far West ;-) Keep coding !

Jeswin 08 Feb 09

All the best! Been using BaseCamp for 2 years now, and we love it.

Muki Regunathan 08 Feb 09

Truly love basecamp. Basecamp has fueled our growth in the interactive solutions space. I use Basecamp for Performance Transformation of all our employees and Partners. Would love to share that to you how creative one can get by looking around.

All the very best Jason and team. You guys simply ROCK and follow your heart. What is Recession baby???

Zoe 08 Feb 09

Congrats guys! I’ve been using BaseCamp/Backpack & Highrise every day for over a year now. Your services are core to my business.

Thanks so much for creating them!

Zoe

Roman 08 Feb 09

Congratulations!

Dale Maxwell 08 Feb 09

Keep up the work! I love Basecamp For My projects and coaching client management.

Darry 09 Feb 09

Great to read your story :) I cannot imagine my professional life without BaseCamp, it really has helped me to be organised, and it keeps collaboration really simple for my clients and I. Much appreciated and every success to you all at 37Signals…

Andy 09 Feb 09

Wish you all the best! Your Base Camp is business saver =))

Thanaarmates Arriyavat 09 Feb 09

Dear Jason and the gang,

Great inspiration!!! Wish you the best of everything; good health, sweet family and perfect success.

Your products solve my pain!!!

Warmest Regards, Thanaarmates Arriyavat (Paul)

Swapna 09 Feb 09

Congrats, and keep going!

Ozzie 09 Feb 09

Congrats! :)

Henri Laupmaa 09 Feb 09

BC is really helpful little app … Many thanks!

Regards!

Aaron 09 Feb 09

Wow. Congrats! I didn’t realized it has been 5 years! Your websites (both old and new) still look great to me! Congrats!

Greg-B 09 Feb 09

Happy Birthday! I don’t know how I’d cope without Basecamp.

zeldman 09 Feb 09

Happy birthday, Basecamp! Where would we be without you?

lwcavallucci 09 Feb 09

You make my life so much easier & organized! Happy, Happy Birthday!

Al 09 Feb 09

Happy Birthday Basecamp!!! Basecamp for classroom teachers has improved communication and made collaboration so much better and easier! Wishing all at 37 Signals many more years of success.

Cam 09 Feb 09

wonderful! congrats and does make my life (and clients lives) easier

Cam 09 Feb 09

wonderful! congrats and does make my life (and clients lives) easier

Mark 10 Feb 09

Basecamp is a fantastic product backed by a truly free-thinking, in-the-trenches staff. Well done, 37s. Teaching as an adjunct professor at a number of different colleges in any given semester, BC has given me some great new productivity for group work project completion. I began using it last summer for a class at the University of Notre Dame, and used your video tutorials as part of my intro of BC to the class. The students picked up on it right away and realized how superior its interface and usability were compared with the bloated, twitchy and counter-intuitive collaboration programs many schools are still punishing us with.

Also, on a design note for your new BC marketing page re-design (couldn’t find a more appropriate posting to write this), the following wording on the Extras & Add-Ons page might lead the reader to believe that you, 37s/Basecamp, “work with” (as in, collaborating with, sanctioning, supporting) the 3rd-party apps you mention here.

Basecamp works with a variety of iPhone apps, third-party billing/invoicing tools, mock-up review software, time tracking tools, widgets, and more.
Most of us know what you mean (that BC is compatible with x and x) but just thought I’d mention how that could come across to those not familiar with 37s or BC. I could see how being very precise about your level of involvement with 3rd-party apps might reduce support requests that you should not be receiving.

But, again, congrats… and many more successful years!

Rajarajan 11 Feb 09

Congrats guys…

U have been rocking and been a great inspiration for me on many things: Underdoing the competition, ROR and simple stunning UI

Way to go….Happy Birthday!

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