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Realized by Jason F. on December 12 2009:

It’s never really a redesign until you redesign it the day before it launches.

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5 comments so far

social 12 Dec 09

I prefer the Kaizen (continual improvement) approach rather than making an event out of a launch.

tathagata 12 Dec 09

:) indeed, the negative connotations associated with a redesign are apparent only when they are in a context which make them apparent.

B7 12 Dec 09

One of the hard things about a redesign is that you never really know how well it works until the users start giving feedback. And, the other hard thing is that most people hate change, so even if the redesign has merit, there are often complaints!

Doug 12 Dec 09

Hmmm, sounds like maybe this has some recent personal relevance? :)

Jérémy 12 Dec 09

I assume it is related to the 37signals account system :)

Comments are closed