Our book REWORK was featured in Steven Soderbergh’s movie Contagion. This character loves it so much—she has 2 copies of it! Contagion is available for pre-order at Amazon.
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Seen by 37signals on December 19 2011. There are 24 comments.
Tanner Christensen 19 Dec 11
Wait, who doesn’t have two copies? One for yourself and one to give away at all times is essential.
Anonymous Coward 19 Dec 11
More info on Basecamp Next please.
Sean McCambridge 19 Dec 11
Awesome. This takes ‘audience’ to a new meaning. Product placement, or is this yet another tendril of the 37signals teaching philosophy paying you back?
Nate 19 Dec 11
Were you guys just watching the movie and happen to spot it? Or does some movie person have to get some kind of permission from you when things like that happen?
Chris 19 Dec 11
I noticed this when watching it in the cinemas, was meant to write in and see if you knew but just assumed you did ;)
I’m not one to notice things like this so it’s either the great product placement or the distinctive design that made it stand out for me. Or perhaps it’s both.
JD 19 Dec 11
Nate, it was a surprise for us to see it. There were no lucrative product placement deals or anything like that at all.
To the art director/set designer/props/PA that put those copies of REWORK in that scene: “Thank you!”
Eric 19 Dec 11
Check out the 9/9/11tweet.
Joe 19 Dec 11
I almost laughed when I saw that – and leaned over to my buddy and pointed it out! I’m pretty sure there’s a copy in one of Jude Law’s scenes, too.
Henry 19 Dec 11
Awesome to see traces of 37s in mainstream media! Rework certainly deserves it.
AC 19 Dec 11
Who’s Steven Soderbergh?
Seriously.
Berserk 20 Dec 11
AC: This or that should answer your question.
If indeed you were serious.
Hamid 20 Dec 11
Rework certainly deserves it; fantastic; I’ve read it two times and shared the book with my classmates and they like it as well.
GeeIWonder 20 Dec 11
Hurray! Also featured in notable flicks: Le Rouge et le Noir and Mein Kampf. Congrats though
Heynoneemus 20 Dec 11
Someone just downloaded a torrent! It’s weeks ahead of the ability to capture that image legally! Is Rework available on the pirate bay? :)
mc 20 Dec 11
Does anyone know if and when the paperback version of REWORK is coming out? Thanks. To the guy who put them in the scene: Next film, please include Getting Real too!
Mr. Cynical 20 Dec 11
Or they just bought an unsold lot of books or stock from a bankrupt bookshop on the cheap to use as props…
Dmitry Nikolaev 20 Dec 11
Watched this movie two days ago. Happy for Rework. :-)
IT Rush 20 Dec 11
Looks very interesting.. checking it now. Thanks for the links.
Carlos Taborda 20 Dec 11
can’t believe you guys hadn’t seen it!! Saw it day #1
Chinedu Chukuigwe 21 Dec 11
Mad cool. Congrats!
Minty 21 Dec 11
Not that this isn’t cool and all, but it’s seems like quite a stretch to refer to this as being “featured”. It’s in a pile. With a lot of other books. In the background.
swen 22 Dec 11
very cool, checked that movie yesterday. Congrats!
Keenan 22 Dec 11
Apparently you have San Francisco Chronicle reporter, Benny Evangelista, to thank. According the always interesting IMDB Trivia for Contagion:
“The actual desk of Benny Evangelista, reporter for the San Francisco Chronicle, appears in the film as Lorraine Vasquez’s desk. Evangelista’s desk is notoriously messy, and was left as it was by the crew.”
http://www.imdb.com/title/tt1598778/trivia?tab=tr&item=tr1552601
TVD 24 Dec 11
Mind. Blown.
Congrats Fellas!
This discussion is closed.