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Great idea. One thing they can improve—the lines dividing the floors are brighter and more noticeable that the grey area showing available space. They ought to tone it down a little, and perhaps increase the contrast between the grey/black areas.

Neat idea.

They should fix the page in a browser height window though. Any scrolling gives a really unpleasant strobe effect. They’re only slightly below the fold in any case, so a little tweaking would do.

Also, I’d gradient the background light blue-blue (maybe with some birds?) during the day and orange-black at night (maybe with a moon).

Occasionally (say, April 1st), I’d be tempted to put a godzilla beside one of the buildings or king kong on one, but maybe that’s a little too ‘fun’ for their audience.

Neat tool. I like the background personally because at a glance you can see the floors in 5 floor increments.

The anti-aliased white text is painful. And when you scroll horizontally you lose the context of each row. At least the PDF is clearer.

I give it a solid B.

Funny, I twittered that last night.

https://twitter.com/christingom/statuses/776061106

Very cool.

BTW , is $20-30 per sf normal in metro areas? I’m used to paying $3 per sf … that is crazy.

@Erik, over $20 per sf per year is definitely normal. “Cool” loft space is sometimes less than $15. Warehouse space is often in the under $5 range.

$30 per SF for downtown space in Vancouver BC.

Ha ha a “highrise” in our area is a three-story row home!

Nice graphic.